A content studio that transforms brand identity into original programming — driving awareness, deepening audience relationships, and closing the loop to commerce. Built on a proven playbook.
Most agencies separate content, media, and commerce. We treat them as one integrated motion: the right story, distributed on the right platforms, engineered to drive measurable outcomes. We operate as an outsourced CMO — owning brand strategy, creative, technology, audience, and commerce end-to-end.
Every engagement follows the same four-phase logic — from brand narrative to revenue unlock.
"We developed, produced, and distributed 'Pillow Talk by Pour Les Femmes' — hosted by Robin Wright, featuring Chelsea Handler, Jamie Lee Curtis, and Amber Valletta — distributed across YouTube, Roku, Spotify, Apple Podcasts, iHeart Radio, and Vimeo."
Each episode extended PLF's mission while creating new customer touchpoints that drove measurable DTC purchase.
The PLF Foundation launched at UNGA with Salesforce, Clinton Global Initiative, and Google.org — mission-led content earns institutional access.
From Shopify Plus to Roku channel to Jack Dorsey #startsmall grant — we operated across technology, content, community, and commerce simultaneously.
From a standalone series development engagement to full outsourced CMO — structured around where you are and where you're going.
We develop your brand's original entertainment concept — format, talent strategy, pilot production, and distribution plan. Ideal for exploring the model without full commitment.
Outsourced CMO model. We run all aspects of brand strategy, content, community, media, and commerce — just as we did for Pour Les Femmes.
We build the content engine and connect it directly to DTC and marketplace commerce. Full flywheel execution without the brand strategy layer.
jeffhallstead.com